Grace Loves Lace | Has arrived in London…


If you think you’ve slipped into a dream-like coma, fear not bride-to-be, you did read that correctly: Aussie label, Grace Loves Lace has arrived in LONDON! *massive applause*


Known for its free-spirited bridal vibe and luxe French laces, the bridal label has just opened the doors of its first European showroom in Shoreditch, London, and as Grace Loves Lace Founder, Megan Ziems, explains below, it’s no secret that here in the UK we LOVE the brand…


“We have always had such a loyal following in the UK and Europe, and there is such a demand for us to have a permanent base over there. My family are from Europe and I spent a large part of my childhood and adult years there, making it a very special second home to me. I can’t tell you how excited we all are to be bringing Grace Loves Lace to London in a truly magical space.” 



“After opening our first international showroom in Los Angeles, California last July, we knew that London would be next. It’s no secret that London is one of the fashion capitals of the world, filled with inspiration, creativity and an overall intoxicating atmosphere. We have always been so inspired by the European lifestyle and the European woman, she is the core of our brand. She is chic, sophisticated and full of passion, just like our GLL women.” 


“Our gowns are designed and constructed for the woman who wants ‘The Dress’ that embraces and compliments the body. We stay clear of structured and restrictive designs and fabrics, instead we are all about celebrating our women as effortless, sexy and naturally glamorous.” Grace Loves Lace Founder, Megan Ziems


If you’ve already lost all control after reading this and have accidentally booked a train ticket into London, I hear you. There’s no time to waste, wifey-to-be. The London showroom gives YOU the opportunity to experience the label on a first-hand basis…

“Our London showroom will have a sexy and feminine aesthetic with luxurious blush and gold accents. We want this to be a calming and relaxing space for brides, as we’ve always believed finding ‘The One’ should be a stress-free experience. We are all about making the process as enjoyable and unforgettable as possible.” Grace Loves Lace Founder, Megan Ziems


And, BOY is the new showroom glorious. Prepare to enter a space that breathes the cool, effortless vibe of the Grace Loves Lace bride. Think glass ceilings, urban exposed brick walls and copper highlights. Book an exclusive one-on-one appointment and you’ll get to meet the GLL team and try on a selection of their favourite bridal gowns and accessories (I know, what are you waiting for?). Plus, each bride and her guests will be met with a glass of bubbles (or the label’s signature black rose tea) as well as handcrafted, delicate macarons adorned with rose buds.

I’m literally swooning right now…

Note the showroom is by appointment only. Bookings can be made exclusively here.

For more information on Grace Loves Lace click here

Photography: James Frost Photography 













All images are sourced from Grace Loves Lace 

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